Google isn't the only one reading your site anymore
ChatGPT, Perplexity, Claude and Google AI Overviews are answering questions your customers used to Google. Find out whether they can find you and whether they'd cite you if they did.
Sample scan your results will vary.
Two new acronyms, one real risk
AEO (Answer Engine Optimization) is about being extractable writing so an AI model can lift a clean answer from your page. GEO (Generative Engine Optimization) is about being chosen earning enough authority that a model cites you over a competitor.
Neither one shows up in a traditional SEO audit. A page can score 95/100 on classic SEO and still be invisible to ChatGPT, because the two systems are reading your site for different things.
Traditional SEO vs. AI Score
One scan, four analyses
Every AI Score scan runs the same four checks.
AEO - Answer Engine Optimization
Whether an AI model can lift a clean, direct answer straight from your page: question-shaped headings, concise definitions up front, and content that doesn't force a model to guess.
GEO - Generative Engine Optimization
Whether generative models are likely to cite you at all: topical authority, source credibility signals, and how you compare to the pages already being quoted for your topic.
AI Visibility
Whether AI crawlers can reach your site at all - GPTBot, PerplexityBot, ClaudeBot and others - plus your llms.txt setup and per-platform visibility scores.
Recommendations
A single prioritized list pulled from all three analyses above, ranked by expected impact, so you know what to fix first instead of triaging four separate reports.
Half of AI invisibility is just a robots.txt line
Plenty of sites block AI crawlers by accident a blanket rule meant for scrapers ends up blocking GPTBot too. We check which AI crawlers can actually reach your site, and whether you have an llms.txt file guiding them once they're in.
- Per-crawler allow/block status, not just a pass/fail
- llms.txt detection and content summary
- A fix flagged the moment a major crawler is blocked
AI Crawler Access sample scan
GPTBot
OpenAI
PerplexityBot
Perplexity
ClaudeBot
Anthropic
Google-Extended
Bingbot
Microsoft
One prioritized list, not four reports
AEO, GEO, visibility and recommendations all feed into a single ranked action plan. Every fix is ordered by how much it moves your score, so you always know what to do next not just what's wrong.
Unblock GPTBot in robots.txt
AI Visibility
Add a direct-answer summary above the fold
AEO
Publish an llms.txt with a site summary
AI Visibility
Add citable statistics with sources
GEO
Run your first AI Score scan free
One scan is on us. Unlimited AI scans, full crawler audits, and prioritized action plans come with Growth.
Questions about your AI Score
AEO is structuring your content so answer engines ChatGPT, Google AI Overviews can pull a direct, correct answer from your page instead of just a blue link.
GEO is optimizing so generative models are more likely to cite or quote your site when they compose an AI-generated answer, rather than a competitor's.
Your SEO score measures classic search-ranking factors. Your AI Score measures a separate set: crawler access, extractable structure, and citation likelihood across AI platforms.
It's not required, but it gives AI crawlers a structured summary of your site, which makes it easier for them to understand and cite you correctly. We check whether you have one.
ChatGPT Search, Perplexity, Claude, Bing Copilot, and Google AI Overviews, plus a full audit of which AI crawlers your robots.txt allows or blocks.